Finfluencers: Ignore at your peril, or report to ASIC?

Finfluencers – or financial influencers – are growing in both popularity and authority, with some amassing followings in the hundreds of thousands. In addition to grabbing fans’ eyes, they’ve come to the attention of the corporate regulator, which is keeping watch on the sort of advice being offered. As an adviser, are finfluencers a threat or an opportunity?