We know many advisers are struggling with the change and uncertainty that the industry is going through, and we want to start the year by investing in you. As such, we have fantastic news for all advisers who are yet to claim their Adviser Ratings profile. If you claim your Adviser Ratings profile before the end of April, you will be automatically upgraded to the “Premium” subscription level - FREE OF CHARGE in perpetuity. There is no better time than now. Claim your profile and start enjoying the enhanced functionality of your profile that was previously only available to paid subscribers, including the ability to upload video content to your profile, access to the “Stats and Reports” tab, the review widget and more. You can check out how many people have viewed your profile in your dashboard by claiming and logging into your profile now!
A document that can assist you with claiming your profile can be found here
The document also includes ways to enhance the effectiveness of your profile with tips on getting reviews, uploading video content and adding the Review Widget to your own website. It also covers how you can improve your search engine optimisation (SEO) on search engines like Google.
Your profile has free “buttons and badges” that you can download that can help you fulfil the valuable function of disseminating information about yourself to the individual who is actually viewing the material.
There are various sizes to choose from with selected messages or Calls To Action (CTA) like “Find me on Adviser Ratings” or “Adviser Ratings Gold Adviser”.
The only thing you have to do is place them where you want on your website and/or your email signature. They are dynamic (clickable) and “set and forget”. Once added to your website or email signature a consumer may click on them and they will be taken to your profile with no extra work on your part.
This provides a one touch connection to your Adviser Ratings profile on the internet. Each click increases the “strength of connection” between your site and your profile on Adviser Ratings. This ultimately feeds into search engine algorithms and will increase your visibility on search engines such as Google.
This is just one way to improve your search ranking on Google. It’s all about getting eyeballs on your profile page. You can do this simply by sharing a link to your profile with your friends on Facebook or any other social media channel.
But one of the best ways to improve your profile is to get your current clients to review you. We have a template set up to make it simple to invite clients to rate you and keep track of the responses. Once you get just one review on your profile, a star rating will accompany your search return in Google, because Google recognises Adviser Ratings as a bona-fide independent ratings and review site.
For even more reasons to claim your profile, including how it can increase the potential for lead generation, see here.