Catherine Belford

I'm the founder of Joyful Money, a boutique financial planning and money coaching practice based on the Sunshine Coast. With over 15 years’ experience in financial services, I work with women and families to create financial clarity, confidence, and long-term security.

My approach is both strategic and deeply personal. I combine traditional financial advice—covering superannuation, investments, insurance, and cashflow—with behavioural money coaching and Human Design insights to support clients in transforming their relationship with money.

Whether you’re navigating a major life transition, building wealth for the future, or simply wanting to feel more empowered around your finances, I’ll meet you where you are. Together, we design a personalised plan aligned with your goals, values, and energy.

Outside of work, I’m married with three adult stepchildren and relocated from Melbourne to the Sunshine Coast to live more intentionally in alignment with our values—something I now help others do too.